Vente-privee.com now holds a majority stake in its Belgian competitor Vente-exclusive.com. The Belgian shareholders retain the remaining 49.9%. They will lead the succession and further development of the website. Every day, the site offers discounts of 30%–70% on the retail price.
In the official press release, Vente-exclusive.com states that this is a strategic partnership. But the fact is that Vente-privee.com now holds the majority of shares. As a result of the acquisition, Vente-exclusive can now offer its members even more different brands and top deals. What's more, this also supports the international growth of the Belgian website.
Expansion in Northern Europe
Stefan Tournoy and Léon Seynave, the founders of Vente-exlusive.com, had this to say: "It is an honor and a unique experience to work with the pioneer in our field. A partnership with the European market leader is quite something. And it allows us to grow faster because we can add new product categories to our shop."
Jacques-Antoin Granjon, CEO and founder of Vente-privee.com, says that the acquisition fits perfectly with his company's long-term vision. "We want to further expand our operations in Northern Europe, both organically and through external growth." Vente-exclusive.com will continue to operate independently.
About Vente-exclusive.com
Vente-exclusive.com was founded in Belgium in 2006 and currently employs 160 people. The website sells daily deals and has 4 million members. Last year, the company had a turnover of €90 million. By the end of this year, they are aiming for €130 million.
About Vente-privee.com
This company was founded in 2001. They also offer their customers exclusive deals. Vente-privee.com was active in the US last year, but because it was not profitable enough, they announced that they would refocus on Europe. Last year, their turnover was 1.7 billion euros.