Grab the pan by the handle with GreenPan
Sustainable and healthy baking without releasing harmful substances? At The Cookware Company, they came up with the ideal concept. Greenpan is a Belgian brand of pans with a ceramic non-stick coating.
"As the inventor of healthy non-stick cooking utensils, we continue to conquer the world step by step. A good e-commerce strategy is indispensable here to complement our existing sales channels."
A strong Belgian brand with an international character naturally requires a strong logistics partner. Greenpan therefore went looking for a partner with these characteristics:
- Excellent communication skills.
- Prompt service in line with consumer expectations.
- Understanding that the brand experience should be in line with sustainable values of the brand.
- Smoothly handles actions that lead to busy peaks.
- This can be true for all of Europe.
What solutions does BME have?
After several conversations and a thorough needs analysis, we started the integration. Since direct integration of the web shop or ERP system was not possible, we jointly decided to opt for a solution where we were connected via an FTP server. This allowed Greenpan to maintain its internal processes, while we were able to seamlessly align our logistics to meet the above needs. As a result, we can say that:
- We have close cooperation thanks to strong communication.
- The orders both in terms of speed and experience went as agreed.
- Certain actions, such as those for Daily Kost, Alpro and Moods, went smoothly.
Smooth communication leads to smooth cooperation
A partnership, where all parties are satisfied, starts with a thorough analysis of each other's needs and practices. From there, it is a matter of efficient and honest communication to achieve a smooth cooperation together. In which consumers clearly feel the values that Greenpan wants to convey.
Curious about the possibilities?
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